HCA7022-8 > Strategic Planning Stages > Week 3
A Situational Analysis
A situational analysis is the first stage of strategic planning. It typically begins with an analysis of the current and recent situation of the organization. The situational analysis sets the tone and its purpose is to understand past successes and failures, allow those less knowledgeable about the organization to build a solid understanding, help determine what factors are subject to the organization’s control, and how external forces may affect the organization in the future.
This stage also examines the organizational direction of the agency. It sets high-level direction, encompassing mission, vision, values, and key overall organizational strategies.
Review the resources attached to prepare for this week’s assignment(s).
After convincing senior leadership at your hospital that developing a strategic plan is necessary, leaders have asked you to provide more detailed information on how to begin this process. Prepare a PowerPoint presentation for your next meeting with leadership to provide this information. After examining Chapters 3 and 4 in your text, provide at least three (3) reasons why conducting a thorough situational analysis is the first crucial step in developing a strategic plan. Be sure to focus on the health care field and internal and external environments when providing examples to illustrate your points.
Incorporate appropriate animations, transitions, and graphics as well as “speaker notes” for each slide. The speaker notes may be comprised of brief paragraphs or bulleted lists.
Support your presentation with at least five (5) scholarly resources. In addition to these specified resources, other appropriate scholarly resources may be included.
Length: 12-15 slides (with a separate reference slide)
Notes Length: 200-350 words for each slide